Background
The article is about people on the internet helping others in various ways, such as finding obscure items, reviewing products, uploading tutorials, and more.
Sketches
Sketch 1: An internet angel leading someone to the object they were looking for.
Sketch 2: Based on the Where's Waldo? books, the finder points at a shot glass dressed up as Waldo. I put most objects mentioned in the article in the sketches.
Sketch 3: Based on the section where someone made a Youtube tutorial on how to fix an ironing board, an angel is popping out of a laptop helping someone fix their board.
Sketch 2: Based on the Where's Waldo? books, the finder points at a shot glass dressed up as Waldo. I put most objects mentioned in the article in the sketches.
Sketch 3: Based on the section where someone made a Youtube tutorial on how to fix an ironing board, an angel is popping out of a laptop helping someone fix their board.
Final + Mockup
I favored sketch 2 and 3. The feedback I received leaned towards sketch because it was cute. Sketch 2 might confuse readers and they might not look back at the art to understand the references. To go forward with sketch 3, I was told to find a way to retain the wholesome tone. To do this, I looked towards children's books for inspiration in style and color. I ended up with a style that had texture to give a handmade feel and pastel colors.