Tadpole Ropes

Project where I designed packaging for a made up candy brand called Tadpole Ropes. The idea was inspired by the spiral intestines you can see in tadpoles and combined it with sour candy rolls.

Sketches

These are the sketches that were made. The belly would be transparent and you can see the candy. I had an idea for a giant candy roll, but I decided to scrape it. The packaging would have 3 flavors and each tadpole would have different facial expressions.

Final Packaging Layout

Mockup